Graph showing five-year CAGR of 4.45% for sustainable marketed products, compared to 1.35% CAGR for conventional goods and 1.35% CAGR for total market goods.

Figure 1. Growth in sustainable products from 2013 to 2018 (Kronthal-Sacco and Whelan, 2019); CAGR = Compound Annual Growth Rate.

Graph showing five-year CAGR of 4.45% for sustainable marketed products, compared to 1.35% CAGR for conventional goods and 1.35% CAGR for total market goods.